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Consumer behavior /

Blackwell, Roger D.

Consumer behavior / - 10th international student ed. - Mason, Ohio : Thomson/South Western, 2006. - xliii, 789 pages ; 25 cm

ISBN: 8131501841 9788131501849

Subjects--Topical Terms:
Marketing research.
Consumer behavior.
Marketing research.

Dewey Class. No.: 658.8342

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