International marketing and export management /

Albaum, Gerald S.

International marketing and export management / - 6th ed. - Harlow : Prentice Hall Financial Times, 2008. - XXVI, 706 p. : illustrations ; 25 cm

Met lit.opg. en index.

9780273713876 0273713876


Applied marketing.
Foreign trade. International trade.
Export marketing--Management.

658.848

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