MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02085cam a22004694a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
ocm45700401 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240607083655.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
010104s2002 njua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2001016317 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBA159337 |
| Source |
bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788177580082 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
AU@ |
| System control number |
000022201695 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
AU@ |
| System control number |
000023125869 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
AU@ |
| System control number |
000024159137 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
HEBIS |
| System control number |
102147760 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
HEBIS |
| System control number |
125260032 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
IG# |
| System control number |
9780130332714 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
NZ1 |
| System control number |
6006550 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
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| OCLC library identifier |
YDXCP |
| System control number |
1762406 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
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| OCLC library identifier |
YDXCP |
| System control number |
2109401 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
|---|
| OCLC library identifier |
AU@ |
| System control number |
000068207017 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)45700401 |
| Canceled/invalid control number |
(OCoLC)1179642438 |
| -- |
(OCoLC)1191374976 |
| -- |
(OCoLC)1201636661 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Modifying agency |
C#P |
| -- |
UKM |
| -- |
VP@ |
| -- |
BAKER |
| -- |
NLGGC |
| -- |
BTCTA |
| -- |
LVB |
| -- |
YDXCP |
| -- |
IG# |
| -- |
NRAMU |
| -- |
HEBIS |
| -- |
EXW |
| -- |
TULIB |
| -- |
STF |
| -- |
OCLCO |
| -- |
OCLCF |
| -- |
OCLCQ |
| -- |
OCLCO |
| -- |
OCLCQ |
| -- |
OCLCO |
| -- |
DHA |
| -- |
OCLCQ |
| -- |
GILDS |
| -- |
PAU |
| -- |
UKBTH |
| -- |
MIU |
| -- |
OCLCO |
| -- |
EXG |
| -- |
OCLCO |
| -- |
IL4J6 |
| -- |
OCLCO |
| -- |
OCLCQ |
| -- |
OCLCO |
| -- |
NKM |
| -- |
OCLCO |
| -- |
W3Z |
| -- |
OCLCL |
| -- |
OCLCQ |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.848 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Keegan, Warren J. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Global marketing management / |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc. |
Prentice Hall, |
| Date of publication, distribution, etc. |
�2002. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxv, 617 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
27 cm. |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
The Prentice Hall international series in marketing |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases. |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
Export marketing--Management--Case studies |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Green, Mark C. |
| 758 ## - RESOURCE IDENTIFIER |
|---|
| Relationship information |
has work: |
| Label |
Global marketing management (Text) |
| Real World Object URI |
https://id.oclc.org/worldcat/entity/E39PD3w8gkgKHgrwGPRXPwrMw3 |
| Relationship |
https://id.oclc.org/worldcat/ontology/hasWork |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Online version: |
| Main entry heading |
Keegan, Warren J. |
| Title |
Global marketing management. |
| Edition |
7th ed. |
| Place, publisher, and date of publication |
Upper Saddle River, N.J. : Prentice Hall, �2002 |
| Record control number |
(OCoLC)647515442 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Prentice Hall international series in marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
| Suppress in OPAC |
No |
| 948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) |
|---|
| h (OCLC) |
HELD BY GHUCC - 228 OTHER HOLDINGS |
