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Marketing Charles W. Lamb, Jr. [and six others].

By: Material type: TextTextPublisher: Cape Town, South Africa : Oxford University Press Southern Africa, �2010Copyright date: �2010Edition: 4th edition, revised editionDescription: xiv, 527 pages : illustrations ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 658.8 23
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Botho University Botswana Open Shelves Faculty Business & Accounting 658.8 MAR (Browse shelf(Opens below)) Available BU-LIB18900
Books Books Botho University Botswana Open Shelves Faculty Business & Accounting 658.8 MAR (Browse shelf(Opens below)) Available BU-LIB18902
Books Books Botho University Botswana Open Shelves Faculty Business & Accounting 658.8 MAR (Browse shelf(Opens below)) Available BU-LIB18899
Books Books Botho University Botswana Open Shelves Faculty Business & Accounting 658.8 MAR (Browse shelf(Opens below)) Available BU-LIB18901
Books Books Botho University Botswana Open Shelves Faculty Business & Accounting 658.8 MAR (Browse shelf(Opens below)) Available BULIB18081
Books Books Botho University Lesotho Open Shelves Faculty Business & Accounting 658.8 (Browse shelf(Opens below)) 1 Available BK000197
Books Books Botho University Lesotho Open Shelves Faculty Business & Accounting 658.8 (Browse shelf(Opens below)) 2 Available Bk003018
Books Books Botho University Lesotho Open Shelves Faculty Business & Accounting 658.8 (Browse shelf(Opens below)) 3 Available BK001091

This updated 4th edition has the same ISBN as the earlier edition.

"Revised edition includes a new chapter on sustainable marketing."

Includes bibliographical references and indexes.

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