Marketing management : global perspective, Indian context /

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TextPublication details: [Delhi] : Macmillan, [2009]Edition: 4th edDescription: xxxix, 872 pages : illustrations ; 27 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	Botho University Botswana Open Shelves	Faculty Business & Accounting	658.8 RAM (Browse shelf(Opens below))	Available	BC-LIB11387
Books	Botho University Botswana Open Shelves	Faculty Business & Accounting	658.8 RAM (Browse shelf(Opens below))	Available	BU-LIB11388
Books	Botho University Botswana Open Shelves	Faculty Business & Accounting	658.8 RAM (Browse shelf(Opens below))	Available	BU-LIB11386

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Previous	658.8 PER Basic marketing : a marketing strategy planning approach /	658.8 RAM Marketing management : global perspective, Indian context /	658.8 RAM Marketing management : global perspective, Indian context /	658.8 RAM Marketing management : global perspective, Indian context /	658.8 SHA Services marketing : the Indian perspective : text and readings /	658.8 SHA Services marketing : the Indian perspective : text and readings /	658.8 SHA Services marketing : the Indian perspective : text and readings /	Next

Includes bibliographical references (pages 837-847).

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