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Customer relationship management : a strategic approach to marketing / Kaushik Mukerjee.

By: Material type: TextTextPublication details: New Delhi : Prentice-Hall of India Pte. Ltd., 2007.Edition: Eastern economy edDescription: xxi, 170 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9788120332850
  • 8120332857
Subject(s): Genre/Form: DDC classification:
  • 658.812 MUK 22
LOC classification:
  • HF5415.55 .M85 2007
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