Chenet, Pierre.

Beyond loyalty the next generation of strategic customer relationship management Pierre Chenet, Jon Ivar Johansen. - New Delhi Prentice-Hall of India 2006. - ix, 110 pages illustrations 22 cm

8120329384 9788120329386


Customer relations--Management.
Consumer satisfaction.
Consommateurs--Satisfaction.
Consumer satisfaction.
Customer relations--Management.

HF5415.5 / C518b 2006

658.812 CHE