VAN Rensburg, Jansen. Strategic marketing : theory and application for competitive advantage. - Second edition. - UK: Oxford University Press, 2014. - 392 Pages Illustrations Include bibliography referancing and index English ISBN: 9780199044931 0199044937 Subjects--Personal Names: Subjects--Topical Terms: Marketing. Subjects--Index Terms: Markrting - Strategic marketing Dewey Class. No.: 658.8 STR