Events management / - Wallingford, Oxfordshire ; Cambridge, MA : CABI, �2010. - xvii, 252 pages : illustrations ; 25 cm. - CABI tourism texts .

Includes bibliographical references and index.

"Event management studies are fast growing in popularity, covering a diverse range of activities such as music and film festivals, concerts, sporting events and conferences. This textbook gives a broad and practical coverage of the major themes in events. Outlining both the historical developments and current state of the industry, whilst also taking into account wider political and cultural issues, the book covers the different elements of planning, project management, health and safety, funding, operations, human resources, marketing and logistics that are vital for successful management. Critical issues such as impacts, sustainability and legacy of events are also discussed. Supported by international case studies and review questions, Events Management provides a current and up-to-date view of the industry in this field."--Pub. desc.

9781845936822

2010005505


Special events--Management.
Special events--Planning.
Customs and Folklore.
Special events--Management.
Special events--Planning.
Operations Management

GT3405 / .E96 2010

394.2068

LTM3005