Business marketing / - Boston : Houghton Mifflin, c1993. - xxi, 763, 26 p. : ill. (some col.) ; 24 cm. Includes bibliographical references and indexes. ISBN: 9780538847520 LCCN: 91072686 Subjects--Topical Terms: Industrial marketing. LC Class. No.: HF5415.1263 / .B86 1993 Dewey Class. No.: 658.8