TY  - BOOK
AU  - Van Aardt,Isa
TI  - Entrepreneurship & new venture management
SN  - 9780195997460
U1  - 338.04 ENT 22
PY  - 2011///
CY  - Cape Town
PB  - Oxford University Press Southern Africa
KW  - Van Aardt, Isa,
KW  - Entrepreneurship
KW  - South Africa
KW  - New business enterprises
KW  - Management
KW  - fast
KW  -  Venture management
N1  - Includes index, glossary
N2  - Entrepreneurship and New Venture Management explains the aspects that should be considered when starting a new business venture, both in terms of the theoretical framework and practical examples. It covers types of entrepreneurship; identifying and implementing business opportunities; planning and managing the business in terms of finance, marketing and operations, and business plans. Managing growth in a business, ethical and social responsibilities, and legal aspects affecting ventures are also explained
ER  -