000 | 02073cam a2200361 i 4500 | ||
---|---|---|---|
001 | ocn961415243 | ||
003 | OCoLC | ||
005 | 20240604085003.0 | ||
008 | 161031t20182018sz a b 001 0 eng c | ||
010 | _a 2017952023 | ||
020 |
_a9783319498485 _q(hardcover ; _qacid-free paper) |
||
035 | _a(OCoLC)961415243 | ||
040 |
_aYDX _beng _erda _cYDX _dOCLCQ _dBDX _dINU _dOCLCF _dYDX _dNZTOI _dOCLCO _dOCLCL _dTTU |
||
042 | _apcc | ||
050 | 4 |
_aG155.A1 _bC265 2018 |
|
082 | _a302.23 | ||
100 | 1 | _aCamilleri, Mark Anthony, | |
245 | 1 | 0 |
_aTravel marketing, tourism economics and the airline product : _ban introduction to theory and practice |
264 | 1 |
_aCham, Switzerland : _bSpringer, _c[2018] |
|
264 | 4 | _c�2018 | |
300 |
_axxiv, 213 pages : _billustrations ; _c24 cm. |
||
490 | 1 |
_aTourism, hospitality & event management, _x2510-4993 |
|
504 | _aIncludes bibliographical references (pages 205-207) and index. | ||
520 |
_a"This book provides a comprehensive introduction to travel marketing, tourism economics and the airline product. At the same time, it provides an overview on the political, socio-economic, environmental and technological impacts of tourism and its related sectors.This publication covers both theory and practice in an engaging style, that will spark the readers' curiosity. Yet, it presents tourism and airline issues in a concise, yet accessible manner. This will allow prospective tourism practitioners to critically analyze future situations, and to make appropriate decisions in their workplace environments. Moreover, the book prepares undergraduate students and aspiring managers alike with a thorough exposure to the latest industry developments."-- _cProvided by publisher. |
||
650 | 0 |
_aTourism _xMarketing. |
|
650 | 0 | _aTourism. | |
650 | 0 |
_aAirlines _xManagement. |
|
650 | 7 |
_aAirlines _xManagement. _2fast _0(OCoLC)fst00802999 |
|
650 | 7 |
_aTourism. _2fast _0(OCoLC)fst01153142 |
|
650 | 7 |
_aTourism _xMarketing. _2fast _0(OCoLC)fst01153181 |
|
942 |
_2ddc _cBK _n0 |
||
948 | _hNO HOLDINGS IN GHUCC - 21 OTHER HOLDINGS | ||
999 |
_c1219 _d1219 |