000 02073cam a2200361 i 4500
001 ocn961415243
003 OCoLC
005 20240604085003.0
008 161031t20182018sz a b 001 0 eng c
010 _a 2017952023
020 _a9783319498485
_q(hardcover ;
_qacid-free paper)
035 _a(OCoLC)961415243
040 _aYDX
_beng
_erda
_cYDX
_dOCLCQ
_dBDX
_dINU
_dOCLCF
_dYDX
_dNZTOI
_dOCLCO
_dOCLCL
_dTTU
042 _apcc
050 4 _aG155.A1
_bC265 2018
082 _a302.23
100 1 _aCamilleri, Mark Anthony,
245 1 0 _aTravel marketing, tourism economics and the airline product :
_ban introduction to theory and practice
264 1 _aCham, Switzerland :
_bSpringer,
_c[2018]
264 4 _c�2018
300 _axxiv, 213 pages :
_billustrations ;
_c24 cm.
490 1 _aTourism, hospitality & event management,
_x2510-4993
504 _aIncludes bibliographical references (pages 205-207) and index.
520 _a"This book provides a comprehensive introduction to travel marketing, tourism economics and the airline product. At the same time, it provides an overview on the political, socio-economic, environmental and technological impacts of tourism and its related sectors.This publication covers both theory and practice in an engaging style, that will spark the readers' curiosity. Yet, it presents tourism and airline issues in a concise, yet accessible manner. This will allow prospective tourism practitioners to critically analyze future situations, and to make appropriate decisions in their workplace environments. Moreover, the book prepares undergraduate students and aspiring managers alike with a thorough exposure to the latest industry developments."--
_cProvided by publisher.
650 0 _aTourism
_xMarketing.
650 0 _aTourism.
650 0 _aAirlines
_xManagement.
650 7 _aAirlines
_xManagement.
_2fast
_0(OCoLC)fst00802999
650 7 _aTourism.
_2fast
_0(OCoLC)fst01153142
650 7 _aTourism
_xMarketing.
_2fast
_0(OCoLC)fst01153181
942 _2ddc
_cBK
_n0
948 _hNO HOLDINGS IN GHUCC - 21 OTHER HOLDINGS
999 _c1219
_d1219