Image from Google Jackets

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /

By: Contributor(s): Material type: TextTextPublisher: Boston, Massachusetts : Harvard Business Review Press, [2015]Copyright date: 2015Edition: Expanded editionDescription: xxviii, 287 pages : illustrations ; 25 cmISBN:
  • 9781625274496
  • 1625274491
Other title:
  • How to create uncontested market space and make the competition irrelevant
Subject(s): DDC classification:
  • 658.802
Summary: "Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."Book jacket.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Botho University Botswana Open Shelves Faculty Business & Accounting 658.802 KIM (Browse shelf(Opens below)) Available BU-LIB27509
Books Books Botho University Botswana Open Shelves Faculty Business & Accounting 658.802 KIM (Browse shelf(Opens below)) Available BU-LIB27510

Includes bibliographical references (pages 263-270) and index.

"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."Book jacket.

There are no comments on this title.

to post a comment.

Powered by Koha